tea 101

New to loose leaf tea? You've come to the right place. Our beginner's guide to loose leaf tea has everything you need to become a true connoisseur.

What is tea?

When most people talk about tea, they're referring to the Camellia sinensis plant, which gives us black teas like Earl Grey, green teas, and more. But tea isn't just about this plant—we also use yerba mate, guayusa, and rooibos, along with herbal teas and fruit infusions like Caribbean Crush. The difference between these teas lies in how the leaves are processed.

white tea

Delicate white tea is the least processed of all the tea types. Just plucked and dried, it's as close to the living tea bush as you can get. And since the active ingredients found in the tea leaves aren't broken down, it's packed with skin-loving antioxidants. With its gentle flavour and sweetness, it's one of the rarest, most luxurious teas in the world.

Shop All White Tea

green tea

Green tea is the most popular drink in the world, after water. It's been sipped by millions, for thousands of years. And it isn't just delicious and versatile—it's known for having tons of antioxidants and health benefits, which is why it's in so many detox blends. From steamed Japanese teas to pan-fired Chinese ones, green tea is bright, refreshing and energizing.

Shop All Green Tea

matcha

Need a boost? Power up with matcha green tea. Matcha powder is made by finely grinding the entire tea leaf, so you get all the benefits of green tea with every sip. It's quick and easy to make and amazing as a hot or iced matcha latte. Skeptical? Try our delicious flavoured blends. And for all you superfans, our ultra-premium traditional matchas will blow your mind.

Shop All Matcha

oolong

Oolong tea, named after the Chinese word for "black dragon," falls between black and green tea in oxidation. Oxidation darkens the leaves, altering their aroma and flavor, similar to how a sliced apple browns. Today, oolongs are hand-rolled into unique shapes, and we love watching them unfurl in the cup, releasing flavors from floral to toasty. Best of all, you can re-steep them multiple times, gungfu style.

Shop All Oolong Tea

herbal tea

When it comes to herbal and fruit infusions, there are no rules. Tropical fruit slices? Steep 'em up! Beautiful flowers? Why not! Herbs used in traditional medicine? We love 'em! And most are naturally caffeine and calorie-free. So whether you're craving a dessert tea, a bedtime blend or a refreshing new iced tea flavour, there's a whole world of delicious to discover.

Shop All Herbal Tea

black tea

Black tea leaves are fully oxidized before they're fired. This gives them a stronger, sweeter, more full-bodied flavour. Maybe that's what makes rich blends like Cream of Earl Grey and David's Breakfast Blend so popular. Whether you love 'em with milk and sugar or savour them straight up, we've got the blend for you.

Shop All Black Tea

pu'erh tea

Pu'erh tea (pronounced "poor") is a popular metabolism booster and has been used for thousands of years to aid digestion. But pu'erhs are actually the fine wines of the tea world—highly prized by connoisseurs, and only get better with age. Whether sipped "sheng" (green) or cooked, the result is a blissful complexity of flavour, from sweet and floral to smooth, rich and earthy.

Shop All Pu'erh Tea

mate tea

Mate tea, often simply called yerba mate, is a traditional South American drink revered for its energizing properties, falling somewhere between tea and coffee in caffeine content. Its flavor is earthy, slightly bitter, and can range from grassy to smoky. What we love most? Sharing mate is a communal experience, traditionally passed from person to person.

Shop All Mate Tea

rooibos

Rooibos (pronounced "ROY-bos") is Afrikaans for "red bush" – a South African miracle plant with tons of benefits. It's especially popular with health-conscious sippers because it's caffeine-free, full of minerals and antioxidants and naturally hydrating. We love both red and green rooibos for their natural sweetness and delicious mineral flavours.

Shop All Rooibos Tea

how much do i need?

Ready to get started? Here's what you need to know. Our teas are sold by weight, with 100 g (4 oz) making an average of 30-40 cups. So if you're making one cup per day, it'll last you about a month.

If you just want to try a small portion of a bunch of different teas, you might have fun trying out one of our tea samplers. They contain a variety of tea flavours, with enough tea to make a couple cups of each.

HOW TO BREW THE PERFECT CUP

Making loose leaf tea at home couldn't be easier. All of our teas come with handy steeping instructions, so you know how much tea to use, how hot your water should be, and how long to let it steep.

1. Measure your tea

We recommend a serving amount for each tea, but it's really just a rule of thumb. Experiment and find your perfect balance!

2. Pour your water

Some of our teas call for cooler water, so the leaves don't burn and become bitter. An easy trick is to let your kettle sit for a few minutes before pouring.

3. Let it steep

Different teas call for different steep times: while some can turn bitter after more than a few minutes, most herbals and maté blends can infuse all day.